Calculer profit margins, markups, and selling prices in seconds. Perfect for retailers, e-commerce, and small businesses.
CALCULATOR DETAILS
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Profit
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Margin
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%Markup
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%Cost vs Profit Breakdown
CALCULATOR DETAILS
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Prix de Vente
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Profit
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Markup
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%Profit Marge is the percentage of the Prix de Vente that remains as profit after all costs are accounted for. It measures how much of each pound of sales is profit.
Formula:
Margin = (Prix de Vente - Cost) / Prix de Vente × 100
Example:
If you sell a product for €100 that costs €60, your profit is €40. Your Marge is (40/100) × 100 = 40%
Majoration is the percentage increase applied to the Prix de Revient to determine the Prix de Vente. It measures profit as a percentage of the cost, not the Prix de Vente.
Formula:
Markup = (Prix de Vente - Cost) / Cost × 100
Example:
If you buy for €60 and sell for €100, your Majoration is (40/60) × 100 = 66.67%
The key difference is the base used in the calculation. Marge uses Prix de Vente as the denominator, while Majoration uses cost. This means the same profit can have different percentages.
| Aspect | Margin | Markup |
|---|---|---|
| Definition | Profit as % of selling price | Profit as % of cost |
| Formule | (SP - CP) / SP × 100 | (SP - CP) / CP × 100 |
| Example (CP €60, SP €100) | (40/100) × 100 = 40% | (40/60) × 100 = 66.67% |
| Max Value | Always less than 100% | Can be any value |
Different industries operate with different standard margins and markups depending on factors like competition, product type, and operational costs.
| Industry | Typical Margin | Typical Markup |
|---|---|---|
| Retail / General Merchandise | 25-50% | 33-100% |
| Luxury / Designer | 40-70% | 67-233% |
| Groceries / Supermarket | 10-20% | 11-25% |
| Restaurants | 20-30% | 25-43% |
| Software / Services | 50-80% | 100-400% |
Include product cost, packaging, shipping, labour, and overhead. Don't forget hidden costs like storage, returns, and discounts.
Research competitor pricing and customer willingness to pay. Luxury markets support higher margins, while commodities operate on thinner margins.
Decide on your target Marge based on industry standards and your business goals. This guides all your pricing decisions.
Use your target Marge to back-Calculer the Prix de Vente. Use our calculator to ensure all your prices meet your Marge goals.
Regularly review your margins as costs change. Adjust prices to maintain profitability while staying competitive.
Marge is profit expressed as a percentage of Prix de Vente, while Majoration is profit expressed as a percentage of cost. They measure the same profit but from different perspectives, resulting in different percentages.
This depends on your industry. Retail typically operates at 25-50%, while grocery stores might be 10-20%. Software and services can achieve 50-80% margins. Research your industry to understand what's healthy.
You can increase margins by: reducing costs (bulk buying, better suppliers), raising prices (while staying competitive), improving efficiency, or shifting to higher-Marge products. Use our calculator to model different scenarios.
Most businesses use Majoration for pricing (it's simpler: cost × 1.5 = 50% Majoration price) but should monitor Marge to understand true profitability. Our calculator shows both so you can make informed decisions.
Yes. E-commerce sellers often need to Calculer margins on hundreds of products. This calculator helps quickly determine profitable selling prices and monitor margins across your product range.